If you see vintage clothing, especially at this boutique, as generally 'used' clothing, you don't get it. A pair of jeans my sister gave me that she bought 2 years ago from [insert whatever store] is used clothing. An acid washed Guess jean jacket from the 1990's is NOT the same. The 'vintage' part is in the aesthetic/the style of a certain time period....the authenticity--that it ISNT modern reproduction. I think THAT is what this store is going for, and I like it. The key word here is 'curation.' Curation is what makes this store different from thrift store. Could prices be lower? Yeah, maybe. I'll forgive this though because again....curation takes time and costs money to source...and also the explosive popularity of reselling/vintage/thrifting right now...competition is stiff. Put it this way....Im old: as a teen in very early 2000s, there was only ONE brick and mortar vintage clothing store within a 100 mile radius. I had to take the train an hour to a dingy little shop underneath the el. Now? THERE ARE OVER THIRTY. And those are physical stores....the internet makes it even MORE competitive.
